Top 5 Beauty Retail Apps on Android in Oceania: Q1 2022

During the first quarter of 2022, the top 5 beauty retail apps on the Android platform in Oceania experienced varied performance in terms of downloads and active users. Below is a detailed overview of each app's performance.

SEPHORA - Beauty Shopping maintained a relatively steady download rate throughout the quarter. Weekly downloads started at 2.1K in late December and saw minor fluctuations, peaking at around 1.6K in mid-March. Active users began at approximately 13K and experienced a slight decline, stabilizing around 11.8K by the end of March.

Adore Beauty | Shop Beauty Now showed a consistent increase in weekly downloads. Starting at 576 downloads in late December, it peaked at 1.1K by the end of March. Unfortunately, active user data for this app was not available for this period.

MECCA - Beauty Shopping experienced significant fluctuations in weekly downloads. Downloads began at 980 in late December, dipped to as low as 273 in mid-February, and then rose again, peaking at 1.4K in early March. Active user data for this app was not available for this period.

FOREO For You had a relatively stable download rate with minor variations. Weekly downloads started at 289 in late December and ended at 173 by the end of March. Active users saw a slight decline, starting at 506 and ending the quarter at 394.

SUGAR Cosmetics: Shop Makeup displayed a steady download rate, starting at 88 in late December and peaking at 150 in late January before stabilizing around 110 towards the end of March. Active users increased from 228 in late December to a peak of 350 in mid-March, before slightly declining to 311 by the end of the quarter.

This data, sourced from Sensor Tower, provides a snapshot of the performance of these top beauty retail apps in Oceania. For more detailed insights and trends, visit Sensor Tower.